Vikas Marwaha, a sales and marketing expert, is joining Everest Industries Ltd as Head of Sales & Marketing, Fibre Cement Board Vertical. Vikas has quit Greenply Industries (later on Greenpanel Industries) where he had worked for 10 years. Vikas was National Head – MDF, Wooden Flooring, Doors & VAP (Veneers & Malemine Boards MDF) at Greenply Industries.
Vikas brings with him more than 25 years of experience in sales and marketing in various industries and in various capacities. He has served in companies like Ortem Fans, TVS Motors, Apollo Tyres, Nilkamal, Jaguar, Greenply and Greenpanel. Business Strategy, Profit Centre P&L Management, Business Financials, Planning & Budgeting, Cash flow Management, Operations Excellence, Brand Building and Sales & Marketing are some of his core areas of expertise.
In Greenply Industries he was credited for creating a strong business team for MDF Panel division and had played a major role making it a Rs 500 crore + business in a record time. “.. proud to say that Greenpanel team has been the most sought after team in this industry and is a kind of HUL for Panel industry,” says Vikas.
Started in 1934 as a roofing solutions provider in Nashik, Everest Industries today has transformed itself into a manufacturer of complete range of new age building products for roofing, ceiling, wall, flooring and cladding solutions. The company also manufactures pre-engineered steel buildings for industrial, commercial and residential applications. Today, Everest Industries is known both in rural and urban India through its quality building products and solutions. Also, its products are exported in over 35 countries globally. The company has 17 manufacturing plants at 8 locations, spread across strategic regions of North, East, South and Central India. The company has 32 sales depots and a network of more than 7,000 dealers. Its clientele includes Reliance Industries, Mahindra, L&T, NBCC, DLF, etc.