IKEA India whose first store in India at Hyderabad just completed one year is celebrating its anniversary in a unique way. IKEA India is offering an opportunity to win 5 nights and 6 days trip to Sweden for its members of IKEA Family. IKEA Family is a loyalty club of shoppers at IKEA.
IKEA has arranged a contest and winners of this contest can take advantage of the opportunity to visit Sweden, the home country of IKEA. However, this contest is open to IKEA Family members from Telangana only. Members who are interested in participating in this contest need to register themselves for an IKEA Family membership card, shop for their favourite products at IKEA store in Hyderabad till 18thAugust, scan the IKEA Family membership card at checkout, click a picture of their shopping haul and share their story on the IKEA Family page. Writer of the best story will be the winner of the contest.
The Hyderabad store is a 400,000 sq ft outlet and is one of the 25 outlets the company said it would open by 2025. So far, more than 3,50,000 people have signed up for the Ikea family membership.
IKEA which got FDI approval to set up a retail chain in 2013 has plans to open around 25 stores in India by the end of the year 2025 with an estimated revenue of Rs 10,500 crore. IKEA opened its first store in Hyderabad last year which will be followed by another store in Navi Mumbai. And the third store will be opened in in Bengaluru.
IKEA is also planning to set up smaller shops in major cities so that customers can cut down travel time in reaching its outlets. The company is planning to have more formats including an e-commerce platform. IKEA’s target is to meet 100 million customers in the coming years.