38th India Carpet Expo organised by the Carpet Export Promotion Council (CEPC) will be held from today at Sampurnanand Sanskrit University Ground in Varanasi. This will be the 15th time carpet expo being held in Varanasi. The Expo will be held till 14th October to promote the cultural heritage and weaving skills of Indian hand-made carpets and other floor coverings for the visiting overseas carpet buyers.
India Carpet Expo is one of the largest handmade carpet fairs in Asia. India Carpet Expo is a platform for international carpet buyers, buying houses, buying agents, architects and Indian carpet manufacturers and exporters to meet and establish business relationship. The Expo is organized twice a year in Varanasi and Delhi.
India’s unique capability in adapting any type of design, colour, quality and size as per the specifications of the carpet buyers has made it a household name in the international market. Industry uses diverse raw-materials from various parts of India like wool, silk, manmade fibre, jute, cotton and various blends of different yarns.
The Carpet Export Promotion Council has 2700 members from all over the country and the prime objective of the Carpet Export Promotion Council in holding the India Carpet Expo in the major carpet producing belt of Varanasi is to provide unique pick and choose business opportunity to all overseas carpet buyers. Around 200 members from all over India are participating in this Expo. Over 450 reputed overseas carpet buyers are expected to attend the Expo.
The major carpet producing centres in India are in the states of Uttar Pradesh, Jammu and Kashmir, Rajasthan, Haryana, Punjab, Himachal Pradesh, Gujarat, Tamil Nadu, North East Region of India, Andhra Pradesh, Odisha, Telangana, Chhattisgarh and Jharkhand.
India exports 85-90% of its total carpet production. India is exporting its handmade carpets to more than 70 countries in the world, mainly to the USA, Germany, Canada, United Kingdom, Australia, South Africa, France, Italy and Brazil. Recently, exports have also started to China.
Germany and other European countries were the traditional markets for export of Indian products followed by USA. The European markets have been fully developed and have reached saturation point. The Council has envisaged USA, LAC Countries – Brazil, Chile, Argentina, China, Scandinavian Countries – Norway, Sweden & South Africa and Oceania Countries – Australia & New Zealand as thrust countries.